SAN FRANCISCO (PRWEB) April 26, 2006
ad:tech expositions, LLC (http://www.ad-tech.com), the leading organizer of conferences and exhibitions for the interactive marketing community worldwide, today launched its largest exposition to-date, at San Franciscos Moscone Center North. The theme Connecting Globally: Markets in Motion echoes across the exposition hall where 300 exhibitors will host upwards of 9,000 pre-registered attendees before the shows end on Friday, April 28, and threads keynotes, panels and other presentations throughout three-day agenda.
San Francisco is huge for us, in terms of registered attendees, but also as our first major exhibition with the new theme and its on our home turf in the biggest venue weve ever occupied, said Don Knox, VP, ad:tech Expositions. When interactive marketing companies want to showcase innovative products and services, they bring them to ad:tech, because we provide knowledgeable speakers, a great forum in which to share best practices, and extensive networking opportunities which in turn creates the perfect audience for their news.
News from ad:tech will be posted at http://www.imediaconnection.com/summits/coverage/9251.asp. A sample of exhibitors presenting new products and services at ad:tech San Francisco 2006 include:
Booyah Broadcasting Group (Booth 6083, http://www.BooyahBroadcasting.com), a division of Booyah Networks, Inc., announces the broadband beta launch of its auction-based video serving platform. Booyahs Pay Per Video Commercial (PPvC) platform auctions available video inventory to the highest bidder using the companys proprietary Bid for Priority algorithm.
Efficient Frontier (Booth 5863, http://www.efrontier.com) launches Express a paid search solution for small to mid-size marketers to better manage search campaigns. Unlike other managed services that merely offer analytical tools and leave the decision-making process up to the user, Express provides an automated solution that selects and automatically bids on the optimal keyword prices for the client.
Experclick, Inc. (Booth 5576, http://www.experclick.com) debuts its next-generation online advertising network, and conducts real-time, parallel, single-pass auctions for every ad impression within it. Through the auction system, advertisers maximize the value of spends and are assured that they always pay a fair market price for placements.
Hitwise (Booth 6154, http://www.hitwise.com) launches Lifestyle V2.0. Combining data from Claritas PRIZM NE segments with data on how 10 million+ people in the US have interacted with more than 500,000 websites, new features allow marketers to identify the top performing as well as niche sites that attract their most desirable customers. Furthermore, with Lifestyle V2.0, marketers can instantly learn more about the demographic profile of the visitors to their site – as well as their competitors sites.
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ad:tech San Francisco 2006 Opens Today, Doubles Attendance and Boasts New Initiatives and New Theme is a post from: Free Search Engine Optimization